The ban on #curvy has been lifted by the photo sharing app Instagram
A spokesperson says they want people to be able to ‘express themselves’
The reinstating of the hashtag comes just over a week after the ban
A week after it found itself under fire for banning users from tagging their photos with #curvy, Instragram has reinstated the word after backlash from users.
The company outraged plus-size women earlier this month by preventing the word ‘curvy’ from being used as a search term, while it was still possible to search for the ‘skinny’, ‘thin’ and even ‘anorexia’.
However, following backlash from both plus-sized women and the use of substitute tags such as #curvee, it is allowing users to use the term once more.
‘At the same time, we have a responsibility to act when we see hashtags being used to spread inappropriate content to our community.
‘In the case of #curvy, we don’t like putting restrictions around a term that many people use in very positive ways, so we have decided to unblock the hashtag while taking steps to ensure that it’s not used as a vehicle for bad content.
The ban was originally introduced as a way of filtering ‘inappropriate content’ as the company claimed that the curvy hashtag often includes photographs that violate its nudity policies.
A representative at Instagram explained that there had been a ban on dozens of unlikely hashtags which had been perpetuating images that violated the community guidelines including #soles and #eggplant.
However despite the ban on these seemingly innocent hashtags several others that are probably more likely to include risqué images, like #noclotheson and #vaginas, are still acceptable search terms.
Other offensive and worrying terms such as ‘fat’ and ‘fatty’ often related with body shaming are available to search. ‘Thin’, ‘skinny’, and even ‘anorexia’ also still available to search – though they do include a warning before users are able to see pictures.
As a way of demonstrating against the ban plus-sized women had been uploading images to their Instagram accounts with the hashtag #curvee in protest.
The Instagrammers who used to share inspiring quotes and body confident-selfies under #curvy are now promoting their body shapes and evading the new strictures with the new hashtag.